This social newtwork is sick
Earn more!!
1. Likes turn into Social Capital
Likes, ratings, and other reactions are tracked as actions on Yup.
2. Curate & Share
Curated content is shared in your profile and collections.
3. Earn Tokens and Influence
If someone curates the same content as you, you earn YUP tokens and you Influence Score increases!
No matter where you are, Yup makes it easy to give and get opinions on anything. Rate directly within your favorite sites. Color codes help you identify what you'll like. You can use the extension on any site with useful overlays on certain ones. You can use traditional reactions as Yup actions too! Pro tip: not all likes are created equal.
idea
The idea for the project began in 2017 after meeting Vernon Johnson, Yup co-founder and CTO, through mutual friends in the crypto circle on Columbia’s campus. While others were focusing on the inflation of fiat, we were studying inflating social capital and social metrics (the price). That, along with the growing power of online influence and deteriorating institutional trust, gave us the motivation to try to solve these problems ourselves.
We took a very academic approach to this during our time at school before working on it from a project standpoint. Vernon wrote his undergraduate thesis on utilizing IPFS as a second-layer storage solution for data-intensive blockchain applications, which led to our work with vRAM. I wrote my thesis on the economic shortcomings of crypto social networks like Steemit and have been writing on this subject since 2017.
