The NFL Dips a Toe Into New Ad Pool — Just Don’t Call it ‘Crypto’

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By Tony Owusu The NFL is relaxing some rules and keeping others as it looks for a new revenue stream. Cryptocurrency exchanges have a new advertising vehicle, as the National Football League relaxes its regulations. The NFL has been loosening its regulations on the types of businesses players and teams it can partner with off the field over the past few years. While legal marijuana advertising is still verboten for the league, the NFL in recent years has allowed for gambling ads and partnerships. In 2017 the league lifted its ban on liquor advertisements, with the prerequisite that the commerc…

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