Crypto and DeFi Terms and What They *Actually* Mean!

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We’ve all seen a weird, strange, previously unheard of phrase in crypto you have no clue of the meaning behind. As with everything in this field, it’s relatively new to us all, so let’s dig into some of the main phrases.

FUD, FOMO, ATH and KYC, they’re all a bunch of letters than – if you’re new to crypto – you probably can’t wrap your head around. To the untrained eye, they’re just another bunch of abbreviations, nothing more than the new ‘LOL’, ‘TTYL’ and ‘BRB’, but in reality their meaning and relevance to crypto has never been stronger.

Here’s a super handy (and super, super simple) UNIFI DeFi guide on what some of these terms and abbreviations actually mean:

 

FUD: Fear, Uncertainty and Doubt

FUD is the process of attempting to discredit a crypto project by spreading misinformation about it, with the aim to instill fear and subsequently gain an advantage over the project or other investors.

 

FOMO: Fear of Missing Out

FOMO is when investors invest in a project – often when the project is already considerably up in price and movement – for fear that not doing so would lead to missing out on the next biggest boom.

 

ATH: All-Time High

The All-Time High price of a project/ token to date.

 

ATL: All-Time Low

The All-Time Low price of a project/ token to date.

 

KYC: Know Your Customer

The process of understanding and learning about who your customer or client is, often by verifying identifying information such as an ID or address, before going ahead with a transaction, trade or deal.

 

HODL: Hold

HODL (or HODLING) is the holding of your tokens/ assets through strong upswings (resisting the urge to sell for a total profit) and holding through downswings (resisting the urge to sell for fear of further downswing). HODLING is the most passive of all investor behaviours, and most often the investor behaviour that leads to the safest profits.

 

BUIDL: Build

Similar to HODL, except continuing to add to the total amount of tokens/ asset you hold, especially adding additional amounts during downswings/ dips to increase your holdings.

 

ROI: Return on Investment

The profit made from your initial investment (e.g – buying UNIFI DeFi at 4c and selling at 8c is a ROI of 100%).

 

ICO: Initial Coin Offering

The initial price of a coin, often before public launch, either OTC (over the counter) or on a pre-sale basis. This price is oftentimes the ATL of a project, with price typically increasing from that point.

 

DYOR: Do Your Own Research

DYOR is the process of researching for yourself the project/ token you are interested in, such as social media pages, publicly viewable code, holders, team, and current investors and investor activity on social media (such as Telegram) to better shape and inform your own view of that project/ token. Ultimately, DYOR leads to investors holding faith in a project and choosing to invest, or losing faith and not putting forth an initial investment.

 

DD: Due Diligence

Similar to DYOR, exercising due diligence and being careful before investing a sum of money/ assets into a token or project. Most often heard during an ICO stage of a project.

 

Hopefully this quick and easy guide betters your understanding of the sometimes-confusing world of crypto and DeFi!

Stay tuned with UNIFI DeFi for more explainer articles on everything to do with crypto and DeFi – it’s a new and exciting world out there, and we’re so pumped to have our awesome Unifamily on this journey alongside us.

 

Stay in Touch With UNIFI DeFi

As always with UNIFI DeFi, there’s much more news coming soon! Keep an eye out on the official UNIFI DeFi Telegram HERE for more, including big announcements and community discussions. There’s a lot coming up!

Buy Unifi DeFi:

Uniswap: https://app.uniswap.org/#/swap?outputCurrency=0x0ef3b2024ae079e6dbc2b37435ce30d2731f0101

Hotbit: https://www.hotbit.io/exchange?symbol=UNIFI_USDT 

Staking:

Staking Portal (Powered by Ferrum Network): http://staking.unifidefi.com/

Price and Marketcap links:

Coinmarketcap: https://coinmarketcap.com/currencies/unifi-defi/markets/

Coingecko: https://www.coingecko.com/en/coins/unifi-defi 

Useful links:

Website: https://unifidefi.com/ 

Whitepaper: https://unifidefi.com/assets/UNIFI%20Whitepaper.pdf 

Etherscan link: https://etherscan.io/token/0x0eF3b2024ae079e6dBC2b37435cE30d2731F0101

Telegram: https://t.me/UnifiDeFi 

Twitter: https://twitter.com/UnifiDeFi 

Medium: https://medium.com/@unifidefi 

Discord: https://discord.gg/zst234k 

Youtube: https://www.youtube.com/channel/UCIs9MkJb8-CbtAGq_hybdTw

Reddit: https://reddit.com/r/UnifiDeFi 

Like the tide rising, we are inevitable.

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