In a major boost for crypto adoption, LVMH-owned Swiss watchmaker TAG Heuer, and online marketplace Shopify now accept crypto payments.
The move comes just days after luxury brand Gucci also began accepting crypto payments in the United States.
The push into crypto shows broader interest among brands and retailers in accepting bitcoin and other cryptocurrencies in the U.S. Several other firms, including theatre operator AMC and coffee chain Starbucks accept some form of crypto.
TAG Heuer and Shopify Now Accept Crypto Payments
Swiss luxury watchmaker TAG Heuer has partnered with BitPay to accept crypto payments for online purchases in the U.S., the company said in a press release. TAG Heuer will accept payments up to $10,000 in cryptos per transaction, with no minimum transaction value.
Customers can buy timepieces and accessories with 12 cryptocurrencies. These include — Bitcoin (BTC), Bitcoin Cash (BCH), Wrapped BTC (WBTC), Ethereum (ETH), Litecoin (LTC), Dogecoin (DOGE), Shiba Inu (SHIB). Moreover, five stablecoins are accepted including BUSD, USDC, DAI, GUSD, and USDP.
