Binance announces 100 M Initiative to promote blockchain and cryptocurrency in Europe

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Binance is launching a 100 M initiative “Objective Moon” to help develop Europe’s blockchain and cryptocurrency ecosystem. This will be achieved through a partnership with France Fintech, a non-profit that promotes Fintech development in France.

The CEO of BINANCE ChanPeng Zhao (CZ) today announced that Binance has launched an initiative in Europe with the aim of developing three main cryptocurrency and blockchain innovation projects in France. 

Objective Moon was announced at a conference at the French Ministry of Finance in Paris, and will be funded by Binance who have pledged to put 100 million EUR towards the initiative.

Funds will go towards the development of a Binance Research and Development hub in France as well as a a Decentralized LEDGER Technology (DLT) accelerator. The initiative will also fund an education program in partnership with OpenClassroom and Ledger to develop blockchain and crypto industry talent in France.

The new online education programme is targeted towards people who want to learn more about blockchain and cryptocurrency, and who see the potential for a career in the industry.

CZ noted in the conference:

“At Binance, we recognise the quality of French and European tech, crypto and blockchain talent, and we are convinced that with the launch of Binance’s major operations and investment in France, we can significantly contribute toward making France and Europe the leading global player in blockchain and crypto industry.”

France FinTech chair Alain Clot also commented on the initiative, stating:

“France FinTech believes that France is uniquely positioned in terms of regulation, talent and expertise to be the leading player in Europe in the field of decentralized finance”. 

The investment by Binance into France and Europe will significantly increase both awareness of crypto and blockchain, and support the growth of the fintech and crypto industry.

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