Baby Boomers Leave TV Shopping in the Lurch

Do repost and rate:

From ShopHQ to QVC, home shopping networks are struggling to adapt to the cord-cutting era

Photographer: Scott Lewis

Welcome to Jonathan Randles, a reporter in New York, where I’ve been reporting on home shopping firms struggling to adapt to the digital era. We also have news on Japanese e-commerce giant Rakuten, China’s local government financing vehicles and German lender LBBW. Follow this link to subscribe. Send us feedback and tips at [email protected] or Tweet/DM to @sparkyrandles

Television shopping networks already struggling in the cord-cutting era are now grappling with another problem: their most loyal customers — baby boomers — are cutting back.

Regulation and Society adoption

Ждем новостей

Нет новых страниц

Следующая новость