Despite Terra's collapse, the Washington Nationals still sport its logo
Nationals Park in Washington, D.C.
Photographer: Greg Fiume/Getty ImagesVictoria Vergolina
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The Washington Nationals baseball team didn’t have a great start to their season, and that’s not just because of their losing record. They also managed to debut a sponsorship deal with the organization behind the not-so-stable stablecoin, TerraUSD. The name of that organization, Terraform Labs, is now splashed all over billboards, uniforms, seats – everything. It might have seemed like a good play when they signed the contract, but by the time TerraUSD crashed and burned in early May, it started to look more like a strikeout.
The Nats aren’t the only sports team to have accepted crypto sponsorship. In this episode, Bloomberg senior editor Mike Regan, joins the conversation to sort through how crypto companies are changing the sports landscape.
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