3rd March, 2020, Singapore – Global digital assets trading platform BiKI.com has entered a partnership with viralmarketing platform WinPlayin a bid to provide additional ‘Project Awareness Solutions’ for listedprojects on their exchange platform. As a community-driven exchange, BiKibelieves that strong communities arewhat drive blockchain projects and have incorporated this as part of itsproject listing mission.
In collaboration with WinPlay, the exchangewill provide a new community marketing service for listed projects to help themgrow, which achieves the following results:
- 5,000 WeChat members
- 4,000 Telegram members
- 10,000 YouTube views
- 4,000 Reddit subscribers
- 4,000 Twitter followers
- 2,000 Medium followers
- 6,000 Facebook shares
- 48,000 website hits
Listed projects will welcome this newinteractive move that boosts both community-engagement as well ascommunity-building.
“BiKi is pleased to be working with WinPlayfor gamification of our platform.This partnership is part of the core engine that will be propelling BiKi to aleading exchange,” said Ethan Ng, Southeast Asia CEO of BiKi.com. “Asa community-driven exchange, we are constantlythinking of new ways to engage with our communities on a much broader scale. This partnership is an answer towardsVersion 1.5 of our community model.”
Presently, BiKi’s community partnersmaintain the WeChat and Telegram groups, using their community influence to promote BiKi’s newprojects or campaigns. Fees earned from the platform are also regularly used tooffset transaction fees and provide subscription discounts for loyal users.
“Ultimately, we want to allow earningcrypto to be fun for everyone and easy to pick up for beginners,” added EthanNg.
WinPlay.App is a viral marketing platformpopular in the crypto industry where users are incentivized to compete witheach other into performing gamified marketing actions for the projectssponsoring the campaigns. Users benefit from direct participation by gainingpoints that will entitle them to handsome rewards. At the same time, projects benefit from all the addedexposure and engagement that activecrypto users bring by interacting with their WinPlay.App campaigns.
BiKi has conducted a trial with a 11,000BIKI campaign giveaway to verify the efficacy of the WinPlay communitymarketing service. Utilizing limited features, the case study resulted in:
- Over 3,500 participants
- Over 40,000 performed actions
- Over 9,000 Twitter likes
- Over 8,500 Twitter shares
- An increase of over 2,000Twitter followers
- An increase of over 2,000Telegram members
- An increase of over 1,700Medium followers
Moving forward, BiKi will include thispromotional segment as part of their listing package. Projects can look forwardto this new feature that has been tried and tested by the exchange and provenbeneficial in community building. BothBiKi and WinPlay will put their combined communities and experience behind thisinitiative – ‘secret ingredients’ of sorts to ensure a successful recipe ofcommunity growth for projects. Interested projects are welcome to contact [email protected].
AboutBiKi.com
Headquartered inSingapore, BiKi.com is a global cryptocurrency exchangeranked Top 20 on CoinMarketCap. BiKi.com provides a digital assets platform fortrading more than 150 cryptocurrencies and 280 trading pairs. BiKi.com isfocused on providing the safest, most stable and most effective cryptocurrencytrading platform. 100% of the transaction fees are used in buyback and burningof platform token, BIKI. Since its official opening in August 2018, BiKi.com isconsidered one of the fastest-growing cryptocurrency exchanges in the worldwith an accumulated 2 million registered users, 200,000 daily active users,over 2,000 community partners and 200,000 community members. BiKi.com hasreceived investments from Huobi co-founder Du Jun, Genesis Capital Zhu HuaiYang, FBG Capital, ChainUP and others totaling approximately 10 million USD.
Media Contact:
Marketing Team
Chang Jie Lin, BiKi.com
[email protected]
+65-94556702
Cecilia Wong, yourPRstrategist.com
[email protected]
+65-91826605
