Web3 music streaming platform Audius is adding support for the popular social media platform TikTok, the company said Thursday.
With the integration, users new to Audius can simply create accounts by linking their TikTok profile. From there, listeners can automatically import their handle, information and carry over their TikTok verification status to Audius.
Additionally, users can share Audius songs in their TikTok videos. As TikTok sounds are a popular feature of the app that can help creators’ videos go viral, the integration may further amplify the reach of the Audius.
Forrest Browning, Audius CPO and co-founder told CoinDesk that he’s excited to open the doors for creators to interact with Audius, as well as garner the attention of celebrities on TikTok.
“TikTok has grown into a social media juggernaut over the past few years and we’d love to let the Audius ecosystem tap into that,” said Browning. “Anything that’s good for artists is good for the Audius community, and by letting artists import their verified status from TikTok, we think it’ll attract an even wider group of talent.”
Audius began its partnership with TikTok in August 2021, when the social platform began allowing Audius streamers to upload music into the TikTok application’s sound library. After sharing the news of that new feature, the price of Audius’ native token AUDIO doubled, raising the market cap at the time to over $1 billion. The spike in price did not last, however, and as of writing, AUDIO’s price is 32 cents, a 90% drop from August 2021.
The platform has also courted the attention of musicians such as Katy Perry, Nas and the Chainsmokers, who contributed to the company’s $5 million funding round in September 2021.
