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The digital assets marketplace Genius Assets is set to shake things up in the space by allowing investments in non-crypto assets. In recent years, people have been investing fiat currencies in crypto trackers and other investment tools to turn a profit on assets that have seen massive growth. Cryptocurrencies today are a mainstream entity enjoying widespread adoption and integration, and the Bank of England has even issued a statement announcing that it would likely step in to prop up a major stablecoin that came under pressure in future. This endorsement of digital assets now opens up huge opportunities for people to invest in real-world assets while taking advantage of the best aspects of the crypto space, such as high security and decentralised governance.
A view to new markets for crypto investors
The Genius Assets ecosystem is underpinned by , a utility token based on the Polygon standard. It will be used to support the tokenization of real-world assets, with real estate a particular area of interest.
Through tokenization, Genius Assets will make it possible for ecosystem participants to hold digital shares in properties and other assets via fractional ownership and receive a corresponding percentage of the income those assets generate.
While this is not an entirely new concept, in the past it was often the case that utility tokens were tied to specific assets, meaning that investors would have to hold multiple different tokens in order to spread their investments. , however, allows holders to build a passive income across multiple sectors by investing tokens in everything from real-estate, arts and culture, transportation and even NFTs on the Genius Asset Marketplace. Dividends from investments will also be paid out in GeniuX tokens, feeding back into the ecosystem. This model is a logical next step for both the world of digital assets and the real estate sector, given that the latter is valued at $228 trillion and the fractional investment market is worth an estimated $7.4 trillion, with a compound annual growth rate of 21% according to the World Economic Forum.
A risk-averse and sustainable approach to tokenomics
The project’s tokenomics allow for a soft cap of 20 million GeniuX, or IUX, and a hard cap of 70 million. A total of 31% of the token supply will be available for direct purchase, with 2% allocated for the private sale, 5% available in the presale, and 24% released during the public sale, which will include an initial DEX offering and initial exchange offering. A further 15% will be set aside for the burn programme, 3% will be up for grabs as part of various incentives and airdrops, 5% will be used for liquidity and exchange listings and an impressive 30% will be set aside for staking and growth, helping to build the community and ensure project longevity. As for the developer side, the founders and core team will receive a vested 6%, while 5% will be distributed to advisors and strategic partners, in addition to a 5% sustainable marketing fund.
A steady rollout with sky-high ambitions for expansion
The founders first breathed life into the project in summer 2021 with the launch of the initial social media accounts and an appearance at Mallorca Blockchain Days, but it wasn’t until Q4 that things really got going with the launch of the Genius Assets Marketplace Platform, the ICO private sale and the listing of the first Fractional Ownership Project. Things are progressing steadily in 2022, with a number of developments in Q2 including the ICO presale, the launch of the staking programme and a DEX listing all planned.
Summer is also shaping up to be busy in terms of community-building events, and kicked off in mid-June with the Token Generation Event, where the GeniuX token was rolled out live in Istanbul. The project creators aim to list on CoinMarketCap, CoinGecko and a CEX by the end of Q3. Q4 2022 will be a landmark quarter in the Genius Assets journey and one of the most exciting points along the roadmap with the launch of the first regulated Fractional Ownership Project.
Plans for 2023 aim to take the Genius Assets project beyond the scope of real estate and integrate further with DeFi projects and more. Q1 plans include onboarding external projects, adding P2P support, launching the second major Fractional Ownership Project and launching a new payment method. An NFT marketplace will be rolled out in the second quarter, in addition to the creation of a Genius debit card. Q3 will see the arrival of a mobile app with support for swapping and trading of assets, while the final quarter of next year will see further integration with DeFi products to support lending and borrowing, as well as greater expansion in the US.
