EIPlatform (EMI)
EIP is developing a platform to enable direct interaction between brands and people in the Esports sector. Reaching the next generation audience via data-driven mass personalization. It will provide content and a targeted audience looking for exclusive offers from the business. As a result, businesses will get direct access to target audiences, whilst the marketing needs of the sector and the esports audience will have direct access to the marketing budgets of the business.
